Comparison · honest · updated 2026
FixAEO vs Profound
A self-serve 19-tool free catalog vs an enterprise agent platform. We'll be specific about who should pick what — and where Profound genuinely beats us.
The 10-second verdict
Pick FixAEOif you're self-serve / SMB and want a free 19-tool catalog with a 6-engine scanner you can run in 3 minutes. Pick Profoundif you're enterprise and need prompt-volume demand data + autonomous agents + procurement-friendly contracts (SOC 2, SSO, DPAs).
Pick FixAEO if
- You want to start in 3 minutes without a sales call
- You need a full catalog of utilities (schema, llms.txt, robots.txt, audits, validators)
- Your budget for AEO tooling is under $100/mo
- You're testing AEO and don't want a commitment
- You value a public sample report you can inspect before scanning
Pick Profound if
- You need real prompt-volume / demand-side data from millions of AI queries
- You want autonomous agents handling content + brand work, not just metrics
- You need to cover Copilot / Meta AI / Google AI Overviews, not just the big six
- Procurement requires SOC 2, SSO, DPAs, and a managed contract
- You're an agency managing AEO for multiple enterprise clients
Pricing side-by-side
FixAEO
$0 – $19/mo
19 free tools forever. $19/mo Pro for higher-volume scans, recurring audits, multi-domain tracking. No commitment, no signup for the free tier.
Profound
Quote-based
Pricing not published on homepage — standard enterprise SaaS motion implies annual contracts in the 5- to 6-figure range. Free AEO report + free Agent trial available before signup.
Feature-by-feature
Feature
FixAEO
Profound
Free tier (usable without payment or signup)
Ours: 19 free tools forever, no signup. Theirs: free AEO report + free agent trial, but the platform itself is paid.
Transparent pricing on homepage
We publish $0 / $19/mo. Profound's pricing isn't shown publicly — typical enterprise sales motion.
Multi-engine AI scanner
Ours: 6 engines (ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek). Theirs: 9 surfaces incl. Copilot, Meta AI, Google AI Overviews. They win breadth.
Prompt-volume data ('what millions of people ask')
Profound's biggest data advantage — they measure real demand. We generate prompts from brand profile but don't know their absolute volume.
Autonomous agents (content gen / brand mgmt / demand gen)
Their core product. We don't have agents — 19 utilities you run yourself instead.
Number of utility tools (schema gen, llms.txt, etc.)
Ours: 19 tools across 4 categories. Theirs: platform-centric with agents; few standalone utilities.
Spec-compliant llms.txt
We publish ours + ship an llms.txt generator. Profound's stance isn't publicly documented.
Explicit AI bot allows in robots.txt
We allow GPTBot, ClaudeBot, PerplexityBot, etc. explicitly. Theirs not documented publicly.
Public sample report
Ours: /aeo-report/ shows the format before you scan. Theirs: gated behind signup + sales call.
Server-side rendered (crawler-friendly)
We SSR every page. Their app is interactive (JS-heavy) — fewer raw HTML signals for AI crawlers.
Enterprise contracts + SOC 2 / SSO
If your procurement requires SSO / DPAs / SOC 2 audit, Profound is the right fit. We're self-serve only today.
Agency / multi-client management
Profound has dedicated agency workflows. We're a single-tenant self-serve product.
Frequently asked questions
What's the headline difference?
Profound is a full enterprise AEO platform sold by a sales team — autonomous agents that do marketing work (content generation, brand management, demand gen), prompt-volume insight from millions of real AI searches, and analytics across 9 AI surfaces. FixAEO is a free self-serve toolkit — 19 tools you run yourself, 6-engine scanner, no signup required, no quote needed. We solve different problems for different buyers.
Which is cheaper?
FixAEO by a wide margin. Our free tier is genuinely usable; Pro is $19/mo. Profound doesn't publish pricing on their homepage — that's standard for enterprise SaaS and typically signals 5- or 6-figure ACVs after a sales call. If you're a solo founder, an SMB, or just curious, the cost gap matters.
Which one covers more AI engines?
Profound covers more on paper — 9 surfaces (Perplexity, ChatGPT, Claude, Gemini, Grok, Microsoft Copilot, Meta AI, DeepSeek, Google AI Overviews) vs our 6 (ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek). Theirs adds Copilot, Meta AI, and Google AI Overviews. If a 100% complete engine map matters to your KPIs, that's a real point for them.
Do you have prompt-volume data?
No — and that's a genuine gap. Profound's pitch is they see what 'millions of people ask AI' and can rank prompts by real demand. We generate prompts via LLM derivation from your brand profile; we measure whether you're cited in them; we don't yet know which prompts are actually high-volume. If demand-side data is a must-have, Profound is ahead.
What are Profound's 'Agents' and do we have anything like them?
Profound Agents are autonomous workers — they generate content, manage brand mentions, run demand gen — positioned to 'Marketing Engineers' rather than traditional marketers. We don't have agents. Our 19 tools are utilities you operate yourself. Different bet: theirs is automation-first, ours is leverage-per-utility.
What does FixAEO do better than Profound?
Four things. (1) Real self-serve — type a URL, get a report in 3 minutes, no signup, no sales call. (2) Public sample report at /aeo-report/ — Profound's product surfaces are gated. (3) Wider tool catalog organized by job-to-be-done (4 generators, 6 planning tools, 5 audits, 3 validators) — Profound is platform-plus-agents-plus-analytics, not a tool catalog. (4) Transparent pricing — $0 free, $19/mo Pro, written on the homepage.
Who is Profound actually for?
Enterprise marketing teams with budget + dedicated AEO headcount, agencies with enterprise clients, and 'Marketing Engineer' shops that want full-stack automation. If you have a procurement department and a quarterly tooling budget, Profound's pitch lands. If you're a founder/SMB iterating on your own site, the surface area is overkill.
Can I use both?
Plausibly. The natural pairing: use FixAEO's free tools for one-off audits, schema generation, llms.txt, robots.txt, and quick AEO checks. Use Profound when you need real prompt-volume data and want autonomous agents handling ongoing content/brand work at scale. They're not duplicative.
Try FixAEO yourself
Run a free AEO audit on your URL — 19 tools, 6-engine scanner, 3 minutes, no signup, no sales call.
Run a free AEO audit